"Mac" - nws yog ib tug txoj kev ua neej

Ntau tshaj peb xyoo lawm kawg PC txheem tawm tsam cov "Mac". Thiab yog hais tias ib tug tus kheej lub computer, IBM PC xeeb leej xeeb ntxwv, yuav tsum tau kam nrog luag txhua leej txhua tus, tus ua hauj lwm ntawm lub "Mac" nyuam qhuav tshwm sim. Yuav ua li cas hom ntawm ib tug tsawg noog - lub computer "Mac"? Thiab ib tug yog tsis yog tus nrov tshaj plaws hom yog tau ntev ua luaj li kom tus tiv thaiv tiv thaiv ntau yam tw?

Lub hauv paus pib ntawm lub phenomenon ntawm ua lag ua luam

Wb tig mus rau lub keeb kwm ntawm lub computer technology, thaum pib ntawm lub eighties ntawm lub thib nees nkaum caug xyoo. Thaum cov kua yog ib tug me me lub tuam txhab nrhiav tau los ntawm ob enthusiasts - cov hauj lwm thiab Wozniak. Lawv muaj kev tswj kom coj mus rau kev ua lag luam ib ob peb ntawm haum nrov qauv ntawm computers rau tsev neeg siv.

Thiab hais txog hais tias lub sij hawm, nyob rau hauv 1981, lub IBM giant kos tus cim rau kev tso tawm ntawm tus thawj tus kheej lub computer. Feem ntau cov me me producers tau embarked rau lub compatibility ntawm lawv cov khoom nrog rau cov IBM PC, paub txog uas yuav ua qhov flagship ntawm lub qho kev ua lag luam.

Tab sis tsis txhob siv sij hawm xws li ib tug txiav txim los ntawm cov kua. Nyob rau hauv 1984, hauj lwm pib lub computer "Macintosh" 128K - lub txwv zeej txwv koob cov tsev neeg ntawm Macs.

Los ntawm cov 80s rau tam sim no hnub

Lub ntsiab ntawm lub thawj qauv, uas muab tsis tau poob "tus me nyuam" ntawm cov khoom ntawm loj tuam txhab uas muag, ua lub GUI. Txawm tias lub thwmsim rau hauv no coj lwm yam developers, coj mus muag computers uas lub sij hawm yuav tsum tau muab tswj los ntawm qhov hais kom ua kab.

Lub keeb kwm ntawm cov kua cov khoom tsim nyog ib tug nyias muaj nyias ib tsab xov xwm. Nws yog ib nqi sau cia hais tias nyob rau hauv tas li ntawd mus rau lub graphical interface rau cov "Macintosh" twb thov rau cov thawj lub sij hawm ib tug computer nas. Tab sis cov kis los ntawm lub PC rau cov creation ntawm ib cov xim saib raug nqi lub tuam txhab tseem ceeb ua lag luam sib qhia.

Desktops "Mack" - yog, ua ntej ntawm tag nrho cov, ib tug-piece. Nws yog ib nqi nco ntsoov tus naas ej "tshab" cov vajvoos peb sab iMac G3, qhov teeb meem ntawm uas cim rov qab los ntawm hauj lwm mus rau cov kua hauv 1997. Los yog dawb hemisphere iMac G4 nrog tus saib rau ib tug nyias kav.

Tab sis peb yuav tsis nco qab txog cov kua txoj kev vam meej nyob rau hauv lub teb ntawm phau raug. PowerBook 100 lawm phenomenally kev vam meej rau nws lub sij hawm (tso nyob rau hauv 1991). Tsis muaj lub zem tom qab ib tug ib nrab xyoo caum ntawm Mobile PC magazine hu ua nws "qhov zoo tshaj plaws gadget ntawm txhua lub sij hawm." Thiab ua kom deb li deb hloov MacBook Cua ultra-nyias lub cev thiab striking elegance tsim cov qauv.

Tsim thiab PR

Thiab tsis tau, tsis hauj nrhav tau tso cai mus nyob thiab tsim brainchild ntawm Steve Cov hauj lwm. Lub hauv paus ntawm txoj kev vam meej ntawm cov kua yog qhov tseeb tso ntawm nws cov khoom: "Yog hais tias peb tsis tsim ib tug loj heev computer, nws tsis yog vim hais tias peb tsis tau, tab sis vim hais tias lawv tsis xav tau." Mac "- ib tug computer rau cov neeg tseem ceeb."

"Xav Txawv" ( "Xav Txawv") - ib tug cov lus hais tias txhua lub sij hawm. Los yeej lub siab lub ntsws ntawm cov kev pab, cov kua sim mus hais rau lawv hais tias lawv yog tshwj xeeb. Lub tswv yim yuav tsis thawj, tab sis yog embodied txig. Thiab nws ua hauj lwm kom deb li deb, thaum lub tuam txhab khoom uas tam sim no txwv mus rau mobile lag luam horde androids.

Qaum tswvyim ntawm "otherness" twb subordinated mus rau lub kaj, thawj, thiab tej zaum kuj shocking tsim. Txawm tias cov neeg uas tsis tau npaj yuav yuav ib lub computer "Macintosh", yees duab ntawm cov kua tus tshiab cov khoom uas muaj tau kho nrog kev txaus siab.

Txawm kev tsim txhais li zoo. Hai piv txwv yuav suav hais tias tsis muaj tus keyboard sub tso cov thawj "Macintosh". Qhov no innovation tsis tau ntsib kev nkag siab ntawm cov neeg siv thiab developers, thiab ob xyoos tom qab ntawd rov qab mus rau tus xib xub.

Kev sib sau "hlau" thiab software

Lub PC ua lag luam muaj ib tug kev lig kev cai hais tias "kho vajtse" ua ib co tuam txhab uas muag thiab software lwm tus sau. Tab sis nws tsis yog nyob rau lub "Yabloko": nws "Mac", lub operating system thiab ntau yam ntawm daim ntawv thov mus rau nws tsim los ntawm cov kua.

Nws tsim nyog tshwj xeeb cov xim lub thawj Operating System "Mac" - OS X, vim hais tias nyob rau hauv tas li ntawd mus rau lub tsim thiab lub koob npe nrov "xaiv neeg," nws yog feem ntau attracted cov neeg siv. Mark stylish tsim, yooj yim tshaaj thiab configuration system ntseeg. Tu siab, ib txhia neeg siv cov hu ua meej mom yuav zoo li tsis zoo: nyob rau hauv MacOS X tsis yooj yim rau kev teeb tsa raws li cov tsos thiab functionality.

"Macintosh" thiab OS X yeej ib txwm tau inseparable, tab sis nyob rau hauv tsis ntev los no xyoo, tom qab Kua kev hloov mus rau Intel processors, lub thaiv ntawm "Macs", thiab IBM-PC sovestimyh zoo heev txo. Tam sim no koj muaj peev xwm nruab qhov rais rau ib tug "Macintosh", MacOS operating system los ntawm txoj kev tshwj xeeb thaj kuj khiav rau ib tug PC. Nov yog qhov zoo tshaj ntawm cov hauj lwm ntawm lub OSes rau lub "coj txawv txawv hlau" ho ua tsis tau zoo mus rau lub txwm Rev Mac - OS X.

Meej mom thiab undelivered

Rau lub chaw ua hauj lwm thiab rau feem ntau lub tsev cov neeg siv, "Mac" tej zaum yuav haum rau qhov no. Lub tsuas ntau shortcoming ntawm kua tshuaj yog nws tus nqi. PC los ntawm lwm chaw tsim tshuaj paus nrog cov tib yam ntxwv yuav cheaper. Tus tswv ntawm "Mac" feem ntau cam hais tias lawv computers kav ntev, tab sis nws tej zaum yuav yog vim tsis yog li ntawd ntau npaum li cas siab zoo, ntau cov neeg siv conservatism "Macs", uas yog nyob rau hauv tsis muaj hurry mus hloov lawv cov tsheb mus rau ntau niaj hnub.

Nws muaj lwm yam tsis zoo. Nyob rau hauv OS X daim ntawv thov software yog npaum li cas tsawg dua nyob rau hauv lub qhov rais los yog Linux, koj tshwj xeeb tshaj yog dawb thiab mas tshwj xeeb. Thiab yog hais tias koj nyiam neeg uas ua ntawv los yog e-mail neeg yuav tsum tau hloov los ntawm ib tug kev pab cuam ntawm ib tug txheej txheem, ces nrog ib tug scientific los yog coj mus muag software uas yuav tsis ua hauj lwm. Yog hais tias yuav tsum tau los ntawm qhov kev pab cuam tsis muaj ib tug version rau OS X, nws tsis yog siv nyiaj txiag mus yuav ib tug "Mac."

Muaj ntau cov neeg siv tau poob nrog lub qhov rais, tau hnov cov tsis muaj koj nyiam ua si lub computer. Lawv yog ib tug txiav txim ntawm magnitude tsawg. Yog li ntawd, yog hais tias koj nyob nraum ib avid gamer, tus "Mac" - qhov no tsis yog koj xaiv.