Franchise me nyuam khaub ncaws: nws yog, dab tsi, qhov ntau

Qhib koj lub lag luam tsis tau txhua leej txhua tus uas xav tau. Muaj ntau ntau cov teeb meem uas yuav yeej ib txwm tshwm sim nyob rau hauv txoj kev. Lub nto moo tshaj plaws thiab tseem ceeb ntawm lawv yog cov nyob rau tib lub sij hawm lub tsis muaj nyiaj rau cov thawj zaug peev, raws li zoo raws li tsis muaj kev paub thiab kev nyob rau hauv kev ua lag ua luam. Yog hais tias tus thawj teeb meem yuav tsum combated nrog kev pab los ntawm ib lub txhab nyiaj cov nyiaj txais, qhov muag ntawm ib tug, txais los ntawm cov txheeb ze, lub tom kawg tej zaum ua rau stupor, ib co aspiring ua lag luam. Ua li no, thiab muaj xws li ib lub cuab tam, raws li ib tug franchise. Nyeem ntxiv txog qhov no thiab hais txog dab tsi yuav ua tau muaj txiaj ntsim franchise ntawm cov me nyuam cov khaub ncaws, peb yuav piav qhia txog nyob rau hauv no tsab xov xwm.

tswvyim

Muaj tseeb koj twb hnov lub sij hawm. Tej zaum, koj txawm paub hais tias nws tuaj mus rau hauv peb lub neej txhua hnub ntawm lub lag luam ntiaj teb no; nws yog - ib tug los ntaub ntawv ntawm kev koom tes. Yuav kom ua tau ntau leej thiab ntau yog nyob rau hauv lub ntsiab txhais ntawm lo lus, nws txhais tau tias cov kev hloov ntawm lub franchise cai siv lub hom (hom, technology thiab lwm yam cuab yeej ua lag ua luam) mus rau lwm tus neeg rau ib tug nqi.

Qhov no daim ntawv assumes tias tus tswv ntawm tej hauj lwm qauv yuav coj mus rau kev koom tes nrog ib tug neeg, uas yuav qhib tus neeg sawv cev chaw ua hauj lwm ntawm tib hom nyob rau hauv txawv ib cheeb tsam thiab li los tsim ib lub lag luam network. Qhov zoo tshaj plaws piv txwv ntawm hom ntawv no ua hauj lwm (tsuas yog rau vas nthiv zaub mov chains, ntawm chav kawm) - qhov no yog ib tug franchise ntawm cov me nyuam cov khaub ncaws. Muaj ntau lub khw muab pheej yig neeg khoom, muaj lawv cov proposals mus rau cov hloov hauv txoj cai siv lawv cov npe thiab tswv yim. Yog li, tus neeg twg uas xav yuav ib tug franchise yuav ua li cas nws thiab pib ib lub lag luam.

tej piv txwv

Qhov zoo tshaj plaws txoj kev uas yuav to taub lub ntsiab ntawm tsab xov xwm no yog los muab ib qho piv txwv, uas yog dab tsi peb yuav ua li cas. Yog li, lub franchise ntawm cov me nyuam cov khaub ncaws - yog dab tsi?

Xav tias koj muaj ib lub khw "Antoshka", muag khoom rau cov me nyuam. Nyob rau hauv kev, koj yuav muaj ib tug kev ntau yam ntawm cov khoom (nkawm khau, khaub ncaws thiab khoom ua si rau me nyuam) thiab ua hauj lwm nyob rau hauv nws tus kheej hom. Wb hais koj lub khw yog heev muaj txiaj ntsim, thaum nws yog qhib qhov chaw nyob rau hauv Yekaterinburg. Tus nab npawb ntawm cov neeg muas zaub tsub kom, ceev nce, koj paub, noj qhov sib txawv cov neeg muag khoom thiab tau khaws cov tswvyim no rau hauv lawv cov lag luam tawm, uas tuaj mus saj lub buyer.

Koj kauj ruam tom ntej yuav lawm tsom ntsoov rau cov expansion ntawm no ua lag ua luam. Xav tias koj qhib ib los yog ob khw muag khoom noj rau lawv cov nyiaj. Tab sis qhov no yog tsis txaus yuav pib ntiaj teb no luam. Yog li ntawd, koj txiav txim siab yuav los ua ib tug franchise ntawm cov me nyuam cov khaub ncaws. Nws yuav coj koj mus rau ib tug tag nrho theem tshiab ntawm cov nyiaj khwv tau, thiab koj enterprise rau qualitatively txawv muag khoom.

Txhua lag luam uas xav mus qhib ib tug kav koj yuav tsum muaj "tus me nyuam lub tsev" nyob rau hauv koj hom thiab koj cov khoom nyob rau hauv cov qauv uas koj tau ua hauj lwm rau nws tus thawj, feem ntau muaj kev vam meej point ntawm kev muag khoom. Nyob rau hauv xa rov qab, tus neeg no yuav ua kom tu ncua cov nyiaj them rau cov kev siv ntawm cov trademark rau cov nyiaj tau los uas yuav tau txais. Tej nyiaj them yuav ntsia tau rau hauv daim ntawv ntawm ib tug them nyiaj ntawm ib tug taag loj, me, yog li raws li ib tug feem pua ntawm cov nyiaj khwv tau los.

Qhov no yog ib franchise ntawm cov me nyuam cov khaub ncaws. Yog li ntawd ntau txhiab tus neeg ua lag luam (thiab, tej zaum, nyob rau hauv tag nrho cov qhov chaw ntawm lub lag luam).

neeg cov kev pab cuam

Tus neeg uas ua rau lub cov nyiaj them (lub ntsiab lus raws li cov thawj - "pob-sum them nyiaj", thiab txhua hli - "royalties"), hu ua lub franchise buyer. Rau nws, cov kev pab cuam ntawm tej tshaaj yog kev pab los ntawm lub trademark tswv. Tom qab tag nrho, lub xeem muab nws lub tiav lawm ua hauj lwm cov lus qhia raws li yuav ua li cas los tswj cov chaw ua hauj lwm ntawm lub enterprise nyob rau hauv thiaj li yuav ua rau nws muaj kev vam meej. Cov tswv yim yuav mus txog li mus rau ib tug set ntawm cov xim uas yuav tsum tau siv nyob rau hauv lub layout ntawm promotional ntaub ntawv ntawm koj lub khw. Nyob rau hauv tas li ntawd, lub franchise tswv yuav tau txais hu rau lwm tus ntawm cov khoom, layout ntawm cov khoom nyob rau hauv lub txee, lub tswv yim rau kev kho ntawm lub khw thiab tshaj. Raws li koj paub, ntawm cov lus qhib ntawm kos koj yuav tau mus ua nws tag nrho rau lawv tus kheej, los ntawm kev mus sib hais thiab yuam kev. Xyuas hais tias nws yog - ib tug ntev heev thiab kim txheej txheem.

Nws yog ib qho tseem ceeb luag hauj lwm nyob rau hauv pawg no, raws li cov franchise pheej yig me nyuam khaub ncaws, ua si ib tug tej yam hom thiab nws lub koob npe nrov. Yog hais tias koj pib ua hauj lwm nrog cov nrov hom, uas yuav muaj cov uas koj cov neeg muas zaub yuav nrhiav tau ib tug taw tes nyob rau hauv thawj hnub ntawm kev ua hauj lwm.

neeg muag khoom cov kev pab cuam

Nyob rau yog vim li cas lub franchise (cov me nyuam cov khaub ncaws, Russia) rau ib tug kav los yog ib tug network ntawm outlets ntawm tus tswv yog ib tug zoo ua lag ua luam tshuaj, peb twb ib nrab hais. Nws tso cai rau koj mus cuag cov neeg tuaj saib thaum koj hom, ua lub xeem ntau recognizable thiab nrov ntawm cov neeg muas zaub. Ntawm cov hoob kawm, lwm yam tshaj li hais tias, koj tsim koj tus kheej affiliate network ntawm txoj cai buyers mus ua hauj lwm nrog koj hom. Nrog txhua xws tog, koj yuav sau royalties, uas kuj muaj tej yam tangible kev pab.

Yog vim li cas - tus me nyuam cov khaub ncaws?

Lwm interesting lo lus nug uas tej zaum yuav nug tus neeg uas yog nyob rau hauv kev tshawb fawb ntawm ib qho kev nthuav ua lag ua luam qauv - lub ntsiab txhais ntawm lub Scope ntawm nws cov neej yav tom ntej kev ua ub no. Nyob rau hauv kev, nws yuav nug: vim li cas lub franchise ntawm cov me nyuam cov khaub ncaws? Yog vim li cas mus rau hauv no me me hais tias muaj ntau ntau yam lwm nthuav tswv yim uas koj muaj peev xwm ua hauj lwm nrog?

Tib lo lus teb rau lo lus nug no yog, ntawm chav kawm, tsis muaj nyob. Cia li me nyuam khaub ncaws (raws li tau hais los ntawm lub tswv yim) - ib pab pawg ntawm cov khoom uas yog lossi nyob rau hauv coob, cov neeg ib txwm yuav khaub ncaws rau lawv cov me nyuam, thiab lawv ua nws feem ntau nyob rau hauv loj khw muag khoom noj, tab sis "nyob rau hauv lub tsev" nyob rau hauv me me khw, qhov twg nqi tej zaum yuav tsawg dua . Nyob rau hauv no txoj kev, koj tau txais txiaj ntsim raws li ib tug ua tau tswv ntawm lub khw yog cia li nyob rau hauv lub txij nkawm ntawm ib tug txaus theem ntawm tus nqi ntawm ib tug ntau yam.

Thiab cov teeb meem nyob rau hauv kev ua hauj lwm nrog cov khaub ncaws yog tsawg tshaj li, piv txwv li, cov zaub mov los yog nrog rau lwm cov tsev. Tswv yim rau hauv no hom ntawm ua lag ua luam kom paub meej tias qhov no txoj hauj lwm.

nrhiav franchise

Yog li ntawd, muaj lwm lo lus nug nthuav: yuav ua li cas koj puas paub tau muaj li cas rau hauv lub khw yuav tsum ua hauj lwm thiab nyob rau hauv dab tsi hom lub npe uas koj yuav tau ua lag luam? Qhov no tej zaum yuav pab tau ib txhia directory franchise ntawm cov me nyuam cov khaub ncaws. Cov chaw no yog ib lub koom haum nyob rau hauv ib daim ntawv teev, uas qhia tau hais tias qhov sib txawv hom thiab hnav khaub ncaws khw muag khoom noj. Rau txhua ntawm lawv yog cov kev qhia txog cov kev ua ub (uas yog qhia lub tuam txhab kev koom tes nrog ib co khoom, yog dab tsi nyiaj txiag ntsuas yuav khav, thiab thiaj li nyob).

Yog hais tias koj xav nyob rau hauv kev ua hauj lwm nrog kom khoom - zoo siab rau mas cov khoom; Lwm yam - cov nyiaj txiag hauv chav kawm ntawv (pab tau yog hais tias tus uas yus them yus domestic chaw tsim tshuaj paus ntawm cov me nyuam cov khaub ncaws). Feem ntau txog Lavxias teb sab lwm tej zaum yuav tau muab sau tseg zoo kawg. Tam sim no nyob rau hauv kev ua lag luam, nyob rau hauv view ntawm lub economic thiab kev nom kev tswv ntsoog, mas sawv cev los ntawm peb lub tuam txhab. Raws li ib tug tshwm sim, lub franchise ntawm cov me nyuam cov khaub ncaws Lavxias teb sab ntau lawm yuav ua tau ib tug heev muaj txiaj ntsim mus tom ntej. Nyob rau hauv cov ntaub ntawv no, kev nqis peev uas yuav tsum tau kuj me me. Nyeem ntxiv txog lawv, saib tom ntej no tshooj.

nqi

Yuav ua li cas koj puas paub tias koj yuav tau them yuav pib nrog lub franchise? Qhov ntawd yog txoj cai: cov ntaub ntawv no yog muab los ntawm cov neeg muag khoom. Tus tswv ntawm lub lag luam nyob rau hauv uas koj xav nkag mus rau, Shares cov lus qhia txog cov ua hauj lwm tej yam kev mob (qhov luaj li cas ntawm cov thawj them nyiaj thiab royalties loj). Nyob rau hauv tas li ntawd, nyob rau hauv qhov kev piav qhia ntawm lub franchise yog muab ncauj lus kom ntxaws qhia yuav tsum tau mus ua hauj lwm nyob rau hauv no me me cov nuj nqis. Piv txwv li, tej zaum nws yuav tus nqi ntawm cov nyiaj uas yuav tsum tau siv rau cov purchase ntawm cov khoom; nyiaj kho nyob rau hauv khiab tsev nyob thaj chaw, tus nqi ntawm kev khiav hauj lwm cov neeg thiab thiaj li nyob. Txawm hais tias koj - ib tug ua tiav novice nyob rau hauv lub lag luam, koj yuav nrhiav tau tag nrho cov ntaub ntawv. Xyuas kom paub tseeb tias cov ntaub ntawv no yuav pab tau txheeb tawm rau yav tom ntej kev npaj hais txog dab tsi yuav ua li cas rau kev lawv ua lag ua luam.

ua lag ua luam tswv yim

Tsis tau peb yuav tsum tsis txhob hnov qab txog kev sau ntawv rau koj npaj ua hauj lwm, uas koj xav mus ua hauj lwm nyob rau hauv lub neej yav tom ntej. Qhov no yog ib qho tseem ceeb tsis tau tsuas yog kom tau ib tug bank nyiaj txais los yog yuav ib tug franchise. Tsis yog, tus ua lag ua luam txoj kev npaj yuav pab tau koj raws li ib tug tswv lag luam ntau meej seb lawv tom ntej no lub hom phiaj, ib tug timetable rau lawv kawm tau ntawv zoo, raws li tau zoo raws li npaj txoj kev loj hlob thiab kev loj hlob ntawm lub lag luam. Raws li kev xyaum qhia tau hais tias, nws yog ib qhov zoo tshaj plaws ua, paub raws nraim li cas cov kauj ruam koj npaj siab yuav mus coj. Yuav kom ua li no thiab ua ib lub lag luam txoj kev npaj (xws li - yog hais tias koj muaj ib tug franchise ntawm cov me nyuam cov khaub ncaws khw).

Nrhiav cov cuab yeej

Raws li sau tseg nyob rau thaum pib ntawm no tsab xov xwm, nyob rau hauv tas li ntawd mus rau lub teeb meem ntawm tsis muaj kev, feem ntau pib-up cov lag luam yuav ntsib nrog cov tsis muaj nyiaj. Raws li cov kev txheeb xyuas, nws yog tiag tiag ceev cov lus nug. Txawm li cas los, thiab nws yuav daws tau.

Sib ntaus nws tau credits, cov nyiaj qiv los ntawm cov phooj ywg, muag ib yam dab tsi ruaj los ntawm lawv cov khoom. Yog li ntawd, nws yuav tsum tau muab sau tseg nyob rau hauv no hais txog hais tias cov nrhiav tau ntawm lub franchise, thiab kom meej meej ua li koj ua lag ua luam loj hlob lub tswv yim yuav ua tau ib tug zoo pab nyob rau hauv cov nyiaj teeb meem. Qhov loj tshaj plaws - mus hais tau koj tej zaum tub ua lag luam los yog tshuav nuj tshuav nqi (mus rau leej twg puas tau koj nug), hais tias koj paub dab tsi uas koj ua. Nws yog tsim nyog to taub meej yuav ua li cas ua lag ua luam tej hauj lwm, nyob rau hauv uas koj npaj mus xyuas; Yuav ua li cas tej kev cov nyom lurk nyob rau hauv nws; uas tej zaum yuav ua tau rau koj ib tug loj kev hem thawj rau raug nyiaj txiag losses, thiab cov zoo li. Tsuas yog hais tias koj kawm tau li cas rau competently nqa tawm tag nrho cov no ua hauj lwm, thiab kuj yuav tau xav txog cov kev kawm tau ntawm nws lub khw, expanding cov ntau yam thiab nyiam buyers - koj tsis txhob cia li tau txais cov nyiaj, tab sis kuj yuav tsim tus kheej ua lag ua luam, kev vam meej thiab vam meej!