Tag nrho cov algorithms "Yandex"

Raws li ib tug tshwm sim ntawm kev siv technology tshiab kev kawm tau ua tau los ua tus tsim nyog ua hauj lwm tsis tau tawm hauv lub tsev. Tam sim no koj muaj peev xwm txawm ua hauj lwm los ntawm lub network, thiab ntau tau ntev lawm zoo xav nyob rau hauv koj daim teb no. Cov feem ntau zoo ntawm cov nyiaj tau nyob rau hauv Internet - Tsim koj tus kheej lub website los yog blog. Vim advertising muab tso rau hauv kev pab tswv yuav khwv tau ib tug zoo cov nyiaj tau. Txawm li cas los, qhov no cov tswvyim ua hauj lwm tsuas yog thaum ib tug website los yog blog nyob rau hauv thawj nrhiav page. Cias muab, tus xov tooj ntawm cov neeg tuaj saib rau qhov chaw resource nyob nyob rau theem ntawm cov nyiaj khwv tau los ntawm tus tswv.

Thiab yog thawj zaug uas koj yuav tsum paub ua ntej xws li kev ua ub no, - yuav ua li cas cov kev tshawb fawb algorithms, nyob rau hauv particular algorithms "Yandex", qhov loj tshaj plaws nrhiav cav Runet system.

Yuav ua li cas yog nrhiav cav algorithms?

Nrhiav algorithms, lawv kuj algorithms "Yandex" sawv cev rau ib co zoo ntawm ib tug zauv mis qhov twg tus neeg siv kev thov yog tsis paub. Nrhiav neeg hlau daws cov mis no tau ntau xyoo qhov tsis paub hais tias txawv qhov tseem ceeb thiab xaiv qhov feem ntau tsim nyog.

Yog hais tias koj piv lub ntsiab txhais, nws yuav qhia raws li nram no: cov kev tshawb fawb algorithm - ib tug tshwj xeeb kev pab cuam uas yuav siv sij hawm lub "teeb meem", nyob rau hauv cov ntaub ntawv no, cov kev tshawb fawb cov lus nug, thiab muab nws ib tug "tshuaj", uas yog, qhia tau hais tias ib daim ntawv teev cov chaw uas muaj qhov tsim nyog cov neeg siv cov ntaub ntawv.

Daws cov "teeb meem", lub algorithm zoo nyob rau hauv tag nrho cov keywords nyob rau hauv cov nplooj ntawv, xaiv cov ntaub ntawv thiab generates qhov kev tsim nyog cov neeg siv nrhiav tau. Tsaug rau cov kev tshawb fawb cav algorithms, robots yuav tsom xam cov ntsiab lus ntawm txhua pab. Nyob rau lub hauv paus ntawm cov ntaub ntawv tau txais yog txiav txim los ntawm qhov chaw ntawm lub website nyob rau hauv cov kev tshawb fawb tau.

Yuav ua li cas muaj feem xyuam rau cov kev tshawb fawb algorithm?

Raws li twb tau pom, nrhiav tau ntawm tib cov lus nug nyob rau hauv txawv kev tshawb fawb xyaw yog txawv. Yog li, lub algorithm "Yandex" yog ho sib txawv los ntawm Google. Piv txwv li, rau lub purity ntawm qhov xyaum ua tej yuav qhib ob tabs: ib tug ntawm cov kev tshawb fawb cav "Yandex", lwm yam - los ntawm Google. Yog hais tias koj nkag mus rau hauv lub box nrhiav cov lus nug "Yuav ua li cas mus rau Nyiv rau mus tas li qhov chaw nyob", peb yuav pom hais tias tus thawj qhov chaw nyob rau hauv lub "Yandex" yog nyob rau hauv ob qhov chaw nyob rau hauv lub Google SERP.

nrhiav cav algorithms yog nyob rau hauv nruj tsis pub leejtwg paub, lawv tsom xam cov tib ciaj ciam ntawm lub site, tab sis ib txhia them ntau xim rau, thiab yuav ua li cas tsawg - tsis muaj leej twg paub. Txawm SEO optimizers nug lo lus nug no.

Tsis uas algorithms ua hauj lwm

Raws li twb tau hais, cov kev tshawb fawb algorithms "Yandex" yog ua los ntawm tej yam tsis. Nyob rau hauv Feem ntau, lawv yuav tsum tau muab faib ua ob pawg. Ib txhia tsis muaj lub luag hauj lwm rau lub semantic cov ntsiab lus ntawm cov kev pab, lawv yuav tsum tau hu ua "cov ntawv nyeem." Lwm yam - piav qhia txog cov kev yam ntxwv (tsim, plugins, etc ...). Nws yuav roughly tau piav rau lawv raws li "engineering thiab haumxeeb." Rau clarity, yuav tsum tawg tag nrho cov tsis mus rau hauv pab pawg thiab muab tso rau hauv lub rooj.

qeb duas

Cov tsis ua si ib tug tseem ceeb luag hauj lwm nyob rau hauv qhov qeb duas algorithms. qeb duas algorithm - nws yog ib txoj kev los ntawm kev uas koj muaj peev xwm kawm tau cov nqi ntawm txhua nplooj ntawv. Cias muab, yog hais tias tus site muaj ib tug zoo kev ua tau zoo nyob rau hauv tag nrho cov tsis, ces nws yuav tsum muaj ntau nyob rau hauv cov kev tshawb fawb tau.

Qeb duas algorithms "Yandex" yuav hloov yuav luag txhua txhua xyoo. Lub ntsiab ntawm lawv yog hu ua tom qab lub zos. Lub npe ntawm lub tswvyim tshiab ntawm kev tshawb fawb pib nrog rau lub xeem tsab ntawv ntawm lub npe ntawm tus yav dhau los algorithm. Yog li ntawd, nrhiav cav algorithms yog tsim:

• "Magadan" (2008).
• "Nrhiav" (2008).
• "Arzamas" (2009).
• "Snezhinsk" (2009).
• "Konakovo" (2010).
• "Obninsk" (2010).
• "Krasnodar" (2010).
• "Reykjavik" (2011).
• "Kaliningrad" (2012).
• "Dublin" (2013).
• "Nachalovo" (2014).
• "Odessa" (2014).
• "Amsterdam" (2015).
• "Minusinsk" (2015).
• "Kirov" (2015).

Dhau li lawv, peb nrhiav algorithms "Yandex" tau luam tawm nyob rau hauv ob lub xyoos dhau. Tsis tas li ntawd, muaj kev tshwj xeeb algorithms AGS-17 thiab AGS-30, lub ntsiab hauj lwm - mus nrhiav kev pab uas tsis raws li cov cai. Cias muab, cov algorithms tab tom nrhiav rau qhov chaw uas tsis-cim cov ntsiab lus thiab ntau ntau keywords thiab ces siv lawv rau kev nplua. Thiab tam sim no rau ib tug me ntsis txhua algorithm.

Algorithms ntawm 2008-2011

Nyob rau hauv ob xyoos, "Yandex" tau tsim plaub nrhiav algorithm, uas yog qualitatively txawv los ntawm yav dhau los sawv daws yuav, thawj zaug versions. Nyob rau hauv 2008, rau thawj lub sij hawm nyob rau hauv cov kev tshawb fawb rankings tau pib mus rau hauv tus account lub uniqueness ntawm cov ntsiab lus ( "Magadan"). Rau cov thawj lub sij hawm qhov kev ua tshiab yog tswvcuab, uas coj mus rau hauv tus account lub xub ntiag ntawm nres lus ( "Nrhiav").

Nyob rau hauv 2009, cov kev tshawb fawb algorithm, "Yandex" tau pib mus rau hauv tus account tus neeg siv lub cheeb tsam, muaj ib tug tshiab classifier geozavisimyh thiab geonezavisimyh thov. Zoo heev zoo dua lub regional mis rau xaiv ntawm cov lus teb ( "Arzamas"). Tau hloov dramatically qhov teeb meem nyob 19 tshiab regional qeb duas mis thiab kho kev geonezavisimogo qeb duas ( "Snezhinsk", "Konakovo").

Nyob rau hauv 2010, cov kev tshawb fawb cav algorithms "Yandex" tau nquag tsim tshiab qauv rau geozavisimyh geonezavisimyh thiab thov ( "Obninsk", "Krasnodar"). 2011 cim pib ntawm cov creation ntawm tus kheej qhov teeb meem, steel lees paub rau cov lus nyiam cov Internet cov neeg siv.

Nrhiav cav rankings nyob rau hauv 2012-2014

Nyob rau hauv 2012, lub txais personalization ho hloov steel rau hauv tus account qhov kev txaus siab ntawm cov neeg siv nyob rau hauv lub sij hawm ntev, muaj tseeb ntawm nquag mus xyuas qhov chaw ( "Kaliningrad"). Nyob rau hauv 2013, lub algorithm rau "Yandex" muaj skillfully adapts mus rau lub SERPs rau kev txaus siab ntawm ib tug tej tus neeg siv thaum lub sij hawm ib tug kev sib kho, coj mus rau hauv tus account lub luv luv-term nyiam ( "Dublin"). Nyob rau hauv 2014, lub accounting mus rau coj mus muag queries nyob rau hauv qhov qeb duas ntawm cov lus teb ( "Nachalovo") tau raug muab tso tseg.

"Amsterdam", "Minusinsk", "Kirov"

Lub SERP tau pib tshwm nyob ze ntawm lub card ntaub ntawv thaum koj yuj dua ib qhov txuas ( "Amsterdam"). Tus thawj hauj lwm ntawm lub algorithm "Yandex" tau ua ib tug nco nyob rau hauv qeb duas ntawm cov kev pab uas muaj ib tug ntau ntawm SEO-ua tim khawv. Ib tug nplua nuj siv profile yog lub ntsiab yog vim li cas vim txoj kev poob ntawm txoj haujlwm. Algorithm "Minusinsk" "Yandex" tau pib loj shooting SEO mus, ib tug me ntsis rau yav tom ntej siv account yam xa rov qab, tiam sis tsuas yog nyob rau hauv lub Moscow cheeb tsam.

Nyob rau hauv lub thib peb xyoo no randomization algorithm yog DVR cov queries. Cias muab, thaum muab queries yuav txheeb los ntawm hnub, tej chaw, los yog cheeb tsam ( "Kirov").

"Vladivostok" thiab "Palekh"

Algorithm "Vladivostok", twb launched nyob rau hauv thaum ntxov 2016, kuv pib mus xav txog qhov adaptability ntawm cov kev pab rau mobile pab kiag li lawm, muaj zog txais mobile.

Tshwj xeeb mloog yuav tsum tau lub algorithm "Palekh", uas yog nyob rau hauv Kaum ib hlis. Nws essence yog los sib piv cov ntsiab lus ntawm cov lo lus nug thiab cov nplooj ntawv siv neural tes hauj lwm - kev ntse, uas simulates lub lag luam ntawm tus tib neeg lub hlwb. Vim li no cov muaj zog txais tsawg queries. Chiv, qhov no algorithm ua hauj lwm heev dua lwm yam nrog nplooj ntawv headers, tab sis raws li lawv hais lub creators, nws thiaj li kawm tau "to taub" thiab cov ntawv nyeem rau nws tus kheej. Lub algorithm yog raws li nram no:

• Lub system yuav siv sij hawm mus rau hauv tus account lub txheeb cais thiab cov lus nug piv header, li no ua lub laij nrhiav tau.
• Ua hauj lwm nrog xws li correspondences yog hu ua "semantic vector". Qhov no mus kom ze mus nrhiav rankings yuav pab tau nrhiav lus teb mus rau feem ntau tsis tshua muaj kev thov. Ib tug algorithm uas tau kawm kom to taub cov ntawv nyeem, yuav ua tau hais tias yuav tsis muaj ib lo lus nrog ib tug uas zoo sib xws daim ntawv thov, tab sis, cuaj kaum, lawv yog tag nrho raws li txhua lwm yam nyob rau hauv cov ntsiab lus.

Cias muab, rau "Yandex" sim los ua ib tug "ntse" technology uas tshawb rau cov lus teb, tsis relying rau keywords, thiab cov ntsiab lus ntawm cov ntawv nyeem rau nws tus kheej.

"Baden-Baden"

Tus tshiab algorithm "Yandex", tso tawm nyob rau hauv lub peb hlis ntuj 2017, yog ib tug txhob nyob rau hauv kev tshawb fawb cav duas. Nyob rau hauv cov kev tshawb fawb tau nyob rau hauv thawj qhov chaw pib thim qhov chaw nrog pab, ntshiab thiab tshwmsim cov ntsiab lus. Lub ntsiab hauj lwm ntawm no algorithm - tsis muab tus neeg siv cov ntawv nyeem coj mus rau qhov kev thov, thiab cov ntaub ntawv.

Thaum lub sij hawm ua hauj lwm ntawm "Baden-Baden" poob nyob rau hauv cov kev tshawb fawb tau pereoptimizirovanoy cov kev pab thiab tsis muaj zoo ntaub ntawv. Kws txawj yog nco ntsoov hais tias txoj hauj lwm yuav poob online khw muag khoom noj, raws li muaj ntau ntau pheej rov qab ua lus thiab kev qhia txog ntawm cov khoom uas zoo indistinguishable. Tab sis lub developers ntawm lub algorithm coj mus rau hauv tus account uas muaj ib txog kev ntsiab, uas ib tug hauv paus lo lus repetition yog inevitable. Yog li ntawd dab tsi yog qhov phau ntawv no yog yuav raug txim? Nws yog zoo dua mus saib nyob rau ib qho piv txwv.

Cov ntawv nyeem tsis phim cov kev tshawb fawb algorithm

Yav tas los, cov kev tshawb fawb cav kab laug sab yog coj mus rau txoj hauj lwm ntawm cov kev pab, uas yog cov lus tseem ceeb. Tab sis cov ntawv rau cov chaw feem ntau zoo li ib tug set ntawm queries, diluted "dej" low-zoo ntawv. Thiab cov piv txwv hauv qab no - pov thawj:

"Txhua txhua xyoo, Nike tawm countless cov khoom rau cov kev ua si. Nkawm khau, rau khau ntaub, khau looj plab hlaub, ce ntawm Nike, ntawm Nike T-shirt, ris ceg luv, tracksuit ntawm Nike, ris, tawm hws ris ntawm Nike, ncaws pob khoom - no thiab lwm yam khoom muaj nyob rau hauv txhua txhua lub tuam txhab khw. Poj niam Nike, cov txiv neej thiab cov me nyuam collections qhia lub ntsiab tseem ceeb ntawm lub hom. Nike khaub ncaws yog cim rau qhov hais tias txhua yam khoom conveys mus ob peb vas ntawm lub hom. "

Tej phau ntawv yog tsis zoo, nws yog tsis muaj dab tsi ntau tshaj li ib lub thawv uas muaj qhov tseem ceeb kev thov. Ntawm no yog mus rau lawv thiab fights tus tshiab algorithm. Cov ntsiab lus nrog tsawg zoo yuav yeej poob lawv txoj haujlwm. Muaj peb txheej xwm ntawm tsawg-zoo cov ntsiab lus:

• Qhov uas tsis muaj logic nyob rau hauv cov ntawv nyeem.
• Ib tug loj tus naj npawb ntawm keywords.
• Cov muaj nyob rau hauv cov ntawv nyeem ntawm unnatural nqe lus uas muaj emerged vim qhov ncaj nkag teb chaws ntawm keywords.

Ntawm cov hoob kawm, SEO-optimization tsis tau lawm os, qhov yooj yim hauv paus ntsiab lus ntawm kev tshawb fawb xyaw nyob li qub. Nov yog ib txoj kev nyob qhov twg 1,000 cim muaj 15-20 tseem ceeb nqe lus tau ntev lawm obsolete. Algorithm "Baden-Baden" tsom rau qhov zoo ntawm cov ntsiab lus.

SERP

Ib qho tseem ceeb qhov chaw nyob rau hauv tus txheej txheem ntawm kev nrhiav algorithm yuav siv sij hawm cov lus qhia tom qab muab. Muab - ib daim ntawv ntawm tau uas hais tias tau ib lub thov. Muab algorithm "Yandex" tsev nyob rau hauv xws li ib tug txoj kev uas nws yuav xam qhov tshwm sim ntawm kev nrhiav cov feem ntau yam lus teb thiab tsim muab ntawm kaum kev pab. Nyob rau hauv lub rooj plaub uas ib tug complex thov, qhov teeb meem muaj nyob rau hauv 15 cov lus teb.

Nyob rau hauv qhov tseeb, nws ua hauj lwm zoo li no: yog hais tias tus algorithm yog "familiar" nrog qhov kev thov, thiab nyob rau nws muaj yog ib co tseem ceeb cov lus teb, lub txais ntawm kaum teb yog tsim. Nyob rau hauv cov kev tshwm sim hais tias ib tug kev tshawb fawb cav yuav tsis nrhiav tau cov lus teb 15 mus yuav tsum tau nthuav tawm nyob rau hauv lub qhov teeb meem.

Ntawm no, ua tau, thiab tag nrho cov kev qhia tswj ntawm kev tshawb fawb cav algorithms. Nyob rau hauv kev txiav txim rau ib qhov chaw kuv xav tias zoo rau SERP yuav tsum sau nws nrog high-zoo, tuav thiab tshwmsim cov ntsiab lus.