Kev muag khoom nce qib nyob rau hauv kev lag luam

Muag Khoom nce qib nyob rau hauv kev lag luam - tag nrho cov kev ntsuas thiab kev ua ub no uas lawv cov kev ua yuav tsum pab tau kom muag khoom thiab nyiam ntau dua cov neeg muas zaub. Nws yuav tsum tau muab sau tseg tias cov kev ntsuas yog tswj tsis tsuas yog nyob rau hauv lub kawg neeg, tab sis kuj yog ib tug uas yog koom nyob rau hauv nce qib ntawm ib cov khoom. Muag Khoom nce qib nyob rau hauv kev lag luam muaj ntau ntau yam lub hom phiaj, nyob ntawm seb mus rau leej twg lawv yeej tsim: rau cov muag khoom cov neeg sawv cev los yog qhov xaus-user. Nyob rau hauv lub thib ob cov ntaub ntawv, lub ntsiab hauj lwm yog nyiam ntau li ntau cov neeg muas zaub zoo li raws li loj hlob tus naj npawb ntawm cov khoom yuav tsum tau yuav los ntawm ib tug neeg. Yog hais tias peb tham txog cov stimulation ntawm sellers, nws yog nyiam ib tug ntau dua tus naj npawb ntawm kev muag khoom cov neeg sawv cev los mus txhawb nqa cov laus thiab cov qhov tso zis ntawm ib yam khoom tshiab rau lub lag luam, raws li tau zoo raws li ua cov kab kev ntawm cov khoom thiab tus naj npawb ib tug khw muag khoom qhov hluav taws xob.

Daim ntawv ntawm kev muag khoom nce qib yuav tau muab faib ua ob pawg: "nyuaj" thiab "mos mos."

"Hard" kev muag khoom nce qib nyob rau hauv kev lag luam

muag tej khoom yog heev yooj yim vim hais tias ntawm lub loj kev sib tw. Cov buyer tuaj mus cia siab rau cov neeg hom los yog cov khoom uas muaj twb tau ntse sim tawm, los sis hais tias uas twb advertised zoo. Nrog rau cov hom phiaj thiab nws twb ua nyob rau hauv lub lag luam ntawm "nyuaj" incentives, piv txwv li uas nyob rau hauv ib tug luv luv lub sij hawm ntawm lub sij hawm yuav tsum tau mus hais tau tus neeg txais kev pab yuav ua rau ib tug purchase ntawm no xyov cov khoom. Thiab nws yog qhov zoo tshaj ua li no nrog rau ntau yam nyiaj cheb, kev muag khoom (nqi incentives), raws li zoo raws li lub txais ntxiv khoom, muab hais tias cov purchase (zoo incentives) yuav muab los siv. Raws li pom, nws yog tseeb hais tias xws li kev ntsuas yeej yog zoo. Ua hauj lwm rau lub hauv paus ntsiab lus ntawm cov puas siab puas ntsws tej yam nyob rau hauv lub buyer, lawv coj ib tug zoo cov nyiaj tau los producers. Thaum ib tug neeg pom ib yam khoom rau hauv lub txee thaum lub luv nqi los yog cov khoom, uas yog txuas tib yam, tab sis pheej yig dua los ntawm ib nrab, los yog txawm dawb xwb, cov mechanically txhais ib lub siab xav mus yuav cov khoom nyob rau hauv lub hauv paus ntawm tangible kev pab.

Feem ntau, ib tug "nyuaj stimulation" tsuas yog ib ntus, raws li nqa tawm nyob rau hauv lub shortest tau lub sij hawm. Nquag siv yog heev undesirable. Piv txwv li, yog ib yam khoom no yog heev feem ntau yuav muab lub luv nqi los yog ib tug ntau yam ntawm cov txheej xwm, los ntawm lub buyer yuav tsum hais lus raws li cov khoom no. Temporality ntawm xws incentives txuam nrog tej yam manufacturers ntawm tus nqi, tsis muaj uas tsis ua hauj lwm.

Lub "mos mos" kev muag khoom nce qib nyob rau hauv kev lag luam

Qhov no yog hais txog xws li active stimulation, xeeb nyob rau hauv ib co ntsuas nyob rau hauv daim ntawv ntawm cov gameplay. Piv txwv li, zoo nyob rau hauv realizing ib yam khoom yog kev ntau yam kev sib tw thiab leb. Nws kuj yog ib tug zoo lub hlwb ntxim rau cov buyer. Thaum kev kawm uas yuav tej daim, koj muaj peev xwm coj ib feem nyob rau hauv lub kos lub tsev khoom siv, nws yog tsim nyog los ua ib tug purchase thiab ntsuam xyuas lawv cov koob hmoov.

Los ntawm "mos mos" ntaub ntawv ntawm kev muag khoom nce qib kuj muaj xws li ib tug kaj thiab txaus nyiam pob tsim, lub yuav tsum tau muab faib rau ntawm khoom plig, ib tug cov nyiaj ua se nyob rau hauv cov kev tshwm sim hais tias tus yuav khoom uas tsis tau ncajncees nws qualities.

Muag Khoom nce qib ntawm cov khoom - ib tug tseem ceeb ua hauj lwm rau txhua txhua marketer. Nws yog ib qho tseem ceeb rau tsis tsuas yog yuav tau siv cov ntaub ntawv thiab cov hau kev ntawm stimulation piav saum toj no, tab sis kuj yog ib tug to taub ntawm yuav ua li cas koj ua hauj lwm nrog cov khoom, thiab mus rau leej twg tej zaum nws yuav ua tau pab tau. marketing ua hauj lwm feem ntau muaj nyob rau hauv sib txuas lus nrog rau tej tub lag luam, yog li ntawd koj yuav tsum tau paub yuav ua li cas muab qhov kev sib tham thiab tig nws nyob rau hauv cov kev taw qhia ntawm cov purchase li hais tias cov neeg tsis xav tias tus imposition ntawm lub tswv yim cov khoom.