Xyuas: mem pleev di ncauj marker ntawm "Avon" (Avon). Kuv nyiam tshuaj pleev ib ce

Tshuaj pleev ib ce txhua hnub attracting nws nce unpredictable advertising thiab kev cog lus ntawm tag nrho cov hom ntawm manufacturers ntawm unearthly tau. Yog tsis muaj kev zam thiab network kom hniav zoo nkauj lub tuam txhab Avon, uas yog "luring" tsis yog tsuas yog ib qho kev los ua ib tug neeg sawv cev thiab siv mega-muaj txiaj ntsim nyiaj cheb, tab sis kuj lawv cov khoom. Txawm li cas los, koj yuav tsum tseem nyeem xyuas kom zoo zoo. Mem pleev di ncauj marker ntawm "Avon" Tsim nyog ib tug nyias muaj nyias ib ncauj lus kom ntxaws xyuas vim hais tias nws yog heev ib lub khoom nyob rau hauv lub kom hniav zoo nkauj teb network.

Ib me ntsis txog peb

Lub tuam txhab tus tsim yog American David McConnell, uas yog Ameslikas muab kev koom tes nyob rau hauv lub qhov muag ntawm cov phau ntawv. Yuav kom xyov kom kev muag khoom thiab nyiam cov xim ntawm cov poj niam, nws twb muab tso rau hauv lub poj niam 'novels me me fwj naj hoom. Chiv, muaj tsuas yog tsib yooj yim floral scents, uas twb mus rau lub los ntawm shoppers. Nyob rau hauv 1897 nws qhib thawj kuaj, nyob ze New York City. Tom qab, nyob rau hauv 1929, muab lub McConnell Avon koj lub tuam txhab lub npe (lub npe ntawm ib qho ntawm cov lus Askiv dej ntws). Yog li ntawd, yog ib lub ntiaj teb no-nrov hom, uas yog nrov hnub no. Ntxiv mus, Avon tshuaj pleev ib ce faib los ntawm tib neeg muag khoom (network marketing), uas zoo eliminates lub xub ntiag ntawm cuav los yog cuav. Thiab nws hais lus rau nws tus kheej. Thiab yog hais tias cov neeg tseem ceeb tshuaj pleev ib ce yog, txawm yog vim li cas, tsis nyiam cov neeg muas zaub, lub lag luam yog nyob rau hauv ib tug tej yam khoom, es qhov tseeb hais tias tej zaum nws yuav muaj tau ua phem rau.

khoom

Ua tau, rau hnub tim, Avon tshuaj pleev ib ce - nws tsis yog perfumes thiab hniav txhais tau tias kev thov pleev. Nws kuj yog ib tug txhais tau tias rau kev tu tawv nqaij, kev tu plaub hau, muab tshuaj pleev, tshuaj kua, tsim kom tau tshem ntawm cellulite thiab daim tawv nqaij zawm. Thiab tsis tsuas yog hais tias! Nws tsim ib tug tag nrho cov kab ntawm tus txiv neej cov nyiaj muaj da dej tshuaj kua. Nyob rau hauv tas li ntawd, nyob rau hauv lub "Avon" hom muag handbags, hnab, ntoo phuam, leggings, ponchos, dresses thiab lwm yam wardrobe khoom thiab accessories. Tsis tau pav txaus high-zoo hniav nyiaj hniav kub, uas tsis plam xim Txawm tias thaum muab tso rau hauv dej tshaj "txom nyem" ntau nyiaj txiag ntawm lub tuam txhab. Txawm li cas los, feem ntau ntawm cov proposals nyob rau hauv lub catalog yog mob siab rau tag nrho cov tib nws yog tus poj niam txoj kev zoo nkauj tshuaj pleev ib ce. Nyob rau hauv kev, lipsticks, di ncauj gloss thiab lwm yam pleev cov cuab yeej. Cov neeg tseem ceeb tshuaj pleev ib ce los ntawm lub "Avon" yeej yog ib tug tseem ceeb, vim hais tias nws muaj ib tug heev zoo, tus nqi ntawm tib yam yog tsis yog li ntawd overpriced raws li ib txwm nyob rau hauv khw muag khoom khw muag khoom noj.

Promotions thiab nyiaj cheb

Lub tuam txhab coj nws txoj cai rau yuav tau ua zoo nyiaj cheb nyob rau ntau yam pawg ntawm cov khoom nyob rau hauv ib tug directory. Thiab nws ho heats lub paj ntawm buyers uas yuav them taus mus yuav ib tug nyiam cov khoom nyob ib sab tus nqi. Mem pleev di ncauj marker "Watercolor" thaum pib ntawm kev muag khoom muaj nqis txog ob puas rubles. Ib tug catalog rau cov neeg sawv cev ntawm lub "kom pom tseeb rau ntawm ua lag ua luam" thiab txawm tsawg! Nws yuav tsum tau muas ntawm ib tug tshwj xeeb nqi - 150 rubles ib muaj ib tug xim. Tu siab, tsis yog txhua tus muaj ib lub caij nyoog los mus sim cov khoom tshiab, raws li kev thov yog heev. Yog li ntawd yog dab tsi lawv - xyuas? Mem pleev di ncauj marker ntawm "Avon" yog heev muaj teeb meem "tej yam".

Generalized kev xav shoppers

Thiab lawv nyob nraum tsis yog tus feem ntau zoo. Cov neeg zoo siab heev rau tawm rau heev heev ntaub ntawv kev pab rau cov ntsiab lus txheeb xyuas. Mem pleev di ncauj marker ntawm "Avon", raws li feem ntau, tsis yog lub cuab tam zoo tshaj rau ob daim di ncauj. Cov lus sib cav no yog cov feem ntau ntau haiv neeg. Muaj cov neeg uas mem pleev di ncauj, uas xyuas yuav tsum tau nthuav tawm nyob rau hauv kom meej hauv qab no, tuaj mus rau lub siab. Tab sis nyob rau hauv Feem ntau, cov poj niam muaj ib tug thov kom cov khoom no. Thiab nws yog tsim nyog mus nrhiav seb yog dab tsi nws yog kev cob cog rua.

gamma

Lub "Avon" mem pleev di ncauj xim marker yog theej limited. Tsuas muaj xya, tab sis nyob rau hauv kev lawv siav cov poj niam, thiab feem ntau sib txawv. Lub tones los ntawm bold thiab kaj mus coj tus thiab "lub tsev". Yog li, cov xim sawv cev los ntawm xws li cov npe:

• "Fuchsia".
• "Txiv pos nphuab".
• "Coral".
• "Flamingo".
• "Malina".
• "Freesia".
• "Walnut".

Tsis txhob hnov qab tias qhov no yog tsis yog mem pleev di ncauj, uas xyuas yog qhov kev kawm ntawm peb cov kev sib tham, tab sis lub marker. Yog li ntawd, lub neej ntawd kuj yuav tsum tau tsis muaj leej twg. Tab sis lawv hais li cas txog tus hluas nkauj uas twb sim tag nrho cov ntxoov ntawm cov xov xwm?

"Txiv pos nphuab"

Qhov no laus yog tsim rau cov neeg uas xav liab vibrant xim. Matt, nws yuav tsum tau muab sau tseg. Mem pleev di ncauj marker "Avon" "Strawberry", raws li kev kwv yees ntawm cov kws txawj, tau ua tus nrov tshaj plaws nyob rau hauv nws cov qeb. Txawm tias cov neeg uas xav tau ib tug ntau discreet ntxoov, preferring no laus. Thiab yog dab tsi tsis nyiam hluas nkauj? Ua ntej ntawm tag nrho cov, dab tsi mem pleev di ncauj dries ntawm daim tawv nqaij ntawm ob daim di ncauj. Tshwj xeeb tshaj yog xav chim rau cov neeg uas los ntawm qhov no twb qhuav li ntaub nqus dej uas yuav tsum tau maj mam kho mob. Mem pleev di ncauj tsuas "nabilas" nyob rau hauv cov kab nrib pleb nyob rau hauv daim tawv nqaij kom tsim tas sawb. Qaim liab Hawj txawm. Ob, hais tias nws yog tsis tsim nyog rau tus ntsuj plig ntawm shoppers - tus ntxhiab tsw cawv, uas sawv thib ob nyob rau hauv lub lineup. Yuav ua li cas Chaw tsim tshuaj paus kindly sau nyob rau hauv me me tsiaj ntawv nyob rau hauv lub ntim. Nyob rau hauv dav dav, lub tag nrho tag nrho muaj pes tsawg leeg yog zoo ib yam li cov neeg rau ib tug yooj yim clerical cwj mem.

"Pos"

Qhov no super-kaj laus yuav nyiam nws brunettes uas xav mus sab laj txog lawv brightness thiab expressiveness. Tab sis blondes yuav tsum tseem caiv los ntawm xws li ib tug nyeem xim. Nyob rau hauv qhov tseeb, lub shortcomings nyob rau hauv ntxoov ntxoo "Malina" yog raws nraim tib yam li hais tias ntawm lub "Strawberry". Mem pleev di ncauj marker heev qhuav daim di ncauj thiab ntxhiab tsw ntawm cov cawv raws li. Tsis hais qhov tseeb hais tias lub saj ntawm nws qaub thiab tsis kaj siab. Cia li zoo li cov cim nyob rau hauv thaum yau. Yeah, thaj, tsis nyob rau hauv vain nyob rau hauv lub directory yog ib lub cuab tam thiab hu - "cwj mem di ncauj" ...

"Flamingo"

Nws yuav zoo li uas nws yuav tsum tau ib tug zoo liab Hawj txawm, zoo li ib tug noog ntawm lub tib lub npe. Tab sis tsis muaj! Tsis li ntawd, tej yam yooj yim, yog xav rau cov poj niam cov neeg muas zaub. Firstly, lub "Avon" mem pleev di ncauj-marker "Flamingo" yog tsis liab xim, tab sis, theej daj ntseg liab. Ntawm cov hoob kawm, yog tias koj muab "Watercolor" nyob rau hauv ob peb txheej, thiab lub suab nrov yuav muaj nqi. Secondly, ua li no, muaj ntau yam cov ntxhais tsis pom zoo. Thiab rau zoo yog vim li cas: mus ntxuav tam sim ntawd tus mem pleev di ncauj thiab ces yuav tsuas unrealistic.

Lub ntsiab disadvantages ntawm tag nrho cov xim

Lub ntsiab drawback - indelibly. Qhov no yog qhia los ntawm ib tug. Mem pleev di ncauj marker ntawm "Avon" yog li ntawd absorbed nyob rau hauv daim tawv nqaij, ntxuav nws tawm txawm nrog rau cov kev pab ntawm txhais tau tias kev tshem tawm cov waterproof pleev yog heev problematic. Nyob rau hauv tas li ntawd, cov chaw tsim tshuaj paus yog me ntsis disingenuous, hais tias tus pleev dries sai sai thiab yoojyim tsis residue. Ib txhia hluas nkauj sau hais tias suab saum toj no ntev qhuav tawm, thiab cov thawj 15-20 feeb ntawm tawm hauv cov qhab nia ntawm daim tawv nqaij, tsom iav, luam yeeb cov ntxaij lim dej thiab lwm yam. Thiab ntxuav tam sim ntawd tus ib co kua nplaum ntawm nyuaj heev, tshwj xeeb tshaj yog nrog daim tawv nqaij. Thiab, ntawm chav kawm, lub thib ob tseem ceeb drawback - qhuav daim di ncauj. Tsis txhob siv mem pleev di ncauj marker rau cov neeg uas muaj tej kab nrib pleb los yog qhov ncauj tawm. Txhais tau tias cov lus dag unevenly, daig nyob rau hauv cov tib tej kab nrib pleb uas ua-up yog heev, heev dab tuag.

Lub ntsiab zoo

Dua li no abundance ntawm tsis zoo xyuas, cov marker "Watercolor" los ntawm Avon yog tsis tsis cia siab. Muaj nws thiab nws lub meej mom. Thiab lawv yuav tsis quav ntsej txog cov poj niam cov neeg muas zaub, ua lawv xyuas. Mem pleev di ncauj marker ntawm "Avon" yog tiag tiag nyiam thiab ntseeg tias tus chaw tsim tshuaj paus, zoo qhia txog cov contour ntawm ob daim di ncauj, tsis yob, tsis ntws dhau nws, nws tsis poob nws opacity rau ib ntev lub sij hawm. Nyob rau hauv cov ntaub ntawv no, tsis muaj dej kev kho mob, tsis muaj khoom noj txom ncauj, tsis muaj kisses nws tsis ntshai. Yuav ua li cas ib tug paradox, tsis yog nws? Tsawg ntseeg nkaws ntws mus rau ib tug ntxiv. Qhov tshaj plaws xwb uas yuav tau muab sau tseg - nyob rau hauv lub yav tav su ntxoov ntxoo yog me ntsis daj ntseg, tab sis lub mem pleev di ncauj yog tsis smeared thiab tsis ntws, tsis ploj. Tej zaum tsuas yog me ntsis, ib tug semitone, yuav softer. Nyob rau hauv tas li ntawd, lub applied mem pleev di ncauj marker yog heev yooj yim. Cov kev siv ntawm lub suab yuav tau tom nws tus kheej. Yog li ntawd, cov hauv qab ib feem ntawm lub sab lub ntsej muag ntawm lub ntsis marker brighter, thiab rau sab saum toj me ntsis paler. Thiab yog hais tias koj tig sab ib feem ntawm lub raj mis, cov xim yuav ntau mob siab heev. Nyob rau hauv tas li ntawd, kaw (cap tso heev nruj nreem) lub marker tsis qhuav thiab tsis plam nws cov khoom rau ib ntev lub sij hawm.

Yuav tsum kuv yuav?

Tej zaum lo lus nug no disturbs ntau lovers ntawm cov khoom tshiab los ntawm Avon. Twv yuav raug hu ua ib mem pleev di ncauj-marker yuav ua tau. Firstly, thaum lub shares nws tsis yog kim heev (txog li ob puas, los yog txawm tsawg, rubles). Secondly, nws txhais tau tias yeej resistant thiab yuav mas xeem hnub, tsis muaj nyob rau tib lub sij hawm rau zas daim di ncauj thoob plaws hauv lub hnub. Raws li zoo raws li worry txog yuav ua li cas zoo ntsia tom qab lub make-up khoom noj txom ncauj. Peb, Yog hais tias koj tsis nyiam cov nyhuv ntawm mem pleev di ncauj, marker, ces nws yuav yeej ib txwm yuav tsum tau siv raws li ib tug contour di ncauj mem hluav. Mob thiab ntub dej qhov ntxeev pub kom meej meej kos cov contour. Nyob rau hauv cov ntaub ntawv no, nws yuav tsis ploj, smear los yog swb. Yog, sim ib novelty ntawm lub "Avon" tseem sawv.

ib tug ob peb tricks

Ib txhia ntawm cov ntxhais nyob rau hauv lawv cov kev txheeb xyuas los mus qhia lub tswv yim yuav ua li cas kom tsis txhob muaj dryness ntawm ob daim di ncauj siv mem pleev di ncauj marker "Watercolor", yog li thiaj li hais tias tsis cuam tshuam nws cov ntsiab vaj tse - firmness. Tom qab daim ntawv thov yuav tsum tos kaum feeb, thiab ces (thaum lub mem pleev di ncauj yog kiag li qhuav thiab yuav tsis tawm tej co kua nplaum rau ntawm tus ntswg) thov tshaj cov mos mos tshuaj los yog ib tug di ncauj gloss (tsis nplaum). Piv txwv li, rau qhov no haum ci, visually tsub kom cov di ncauj ntim, los ntawm Avon. Nws yog ua tau thiab pob tshab ntxoov ntxoo. Qhov no yog heev txaus kom tau ib tug ntev-lub sij hawm thiab zoo pleev, uas yog txaus rau ib tug tag nrho cov hnub ua hauj lwm. Los yog nyob rau hauv ib hnub nrog tag nrho cov txim. Tone, koj yuav xaiv cov brightness, nws tag nrho cov nyob rau hauv lub siab nyiam thiab xav tau kev pab. Zoo, los yog tswv yim.