Hauj lwm meta lossis rau ntawm qhov chaw: yuav ua li cas sau

Vim li cas cov neeg tsim qhov chaw? Ib txhia yuav tau mus unleash tau koj ruaj los yog lub tuam txhab, lwm yam - los ntawm blogs. Yog vim li cas tej zaum yuav sib txawv, tab sis ib yam yog tseeb - kos duab rau ntawm lub tsev thiab nce qib ntawm qhov chaw yuav siv sij hawm lub sij hawm thiab kev rau siab.

Thiab thaum kawg, koj yuav tau tsim kom tau koj ua ntej blog los yog website: txiav txim siab rau yam kev kawm nws yuav tsum mob siab rau, peb txiav txim siab nyob rau hauv tus tsim thiab pib sau. Tam sim no yog lub sij hawm tuaj nyob rau hauv thiaj li yuav kom npaj lub meta cim npe "piav qhia" thiab "keywords". Yuav ua li cas yog nws thiab yuav ua li cas siv lawv?

Yuav ua li cas yog ib tug meta lossis piav qhia

Yuav kom hais tias qhov tsawg, hauj lwm - ib tug luv luv piav qhia ntawm cov nplooj ntawv, uas yog nyob rau hauv daim ntawv ntawm cov snippets neeg siv pom nyob rau hauv daim ntawv teev cov kev tshawb fawb tau Google, Yandex thiab lwm yam snippets -. Hauj lwm cov zaub nyob rau hauv cov kev tshawb fawb tau. Txawm hais tias nws yog yuav luag tib yam, nyob rau hauv no tsab xov xwm peb yuav tsum tau pom qhov txawv.

Nyob rau hauv lub qhov chaws ntawm cov nplooj ntawv meta piav qhia lossis yog nyob rau hauv lub taub hau ntawm ib tug html-code. Nws zoo ib yam dab tsi zoo li no:

lub npe = lub meta "piav qhia" cov ntsiab lus = "text advertising cov zaj."

Tom qab lub "cov ntsiab lus" pab neeg muab tus kos npe rau "=" thiab hais kho nqi ntawm cov meta hauj lwm tag. Yuav ua li cas sau daim teb no nyob rau hauv koj cov cai html? Nws tag nrho cov nyob rau hauv lub ntsiab lus ntawm cov nplooj ntawv thiab cov kev kawm site.

Yuav ua li cas sau lub meta hauj lwm tag

Txawm tias muaj tseeb hais tias ib co txiav txim siab siv tib ad excerpt, raws li feem ntau tej saytostroiteley, nws yog ib qho tseem ceeb rau txhua phab ntawv, kom sau npe rau koj tus kheej cov ntawv nyeem los tag nrho cov nplooj ntawv ntawm qhov chaw. Yog vim li cas? Nws muaj feem xyuam rau tus neeg siv lub nrig txog kev pom. Nyob rau hauv tas li ntawd, yog tias qhov kev piav qhia yog sau zoo - nws yuav nyiam ntau dua cov neeg tuaj saib rau koj lub website. Ib tug tseem ceeb point uas yuav tsum tau coj mus rau hauv tus account, - piav qhia yuav tsum tsis txhob yuav ntev heev los yog ib yam nkaus thiab luv luv - nyob rau hauv nruab nrab, dua li tsis tsawg tshaj li 380 cim. Txawm tias, xav tias yuav lub tom qab muab los ntawm ib tug nrhiav, koj yuav saib tau cov qhab nia ntawm 200-300, nyob rau hauv qhov tseeb, Google siv rau tag nrho cov nqe vaj lug kub, sau los ntawm koj.

Yog li, cos thiab luv, koj yuav tsum tau piav qhia txog dab tsi rau tus neeg siv yuav nrhiav tau nyob rau koj qhov chaw. Nyob rau hauv tas li ntawd, nws yuav tsum tau ua li ntawd hais tias nws xav tuaj rau koj raws nraim. Xav txog tej piv txwv ntawm tsim ntawm advertising ntawv nyeem.

Piv txwv ntawm cov lus piav qhia-ntawv nyeem

Meta tag hauj lwm - yuav ua li cas sau? Yuav nrhiav tau cov lus teb rau lo lus nug no, cia peb xav txog ib co piv txwv. Yog hais tias koj yog tus tswv ntawm lub site rau psychology, raws li ib tug hauj lwm koj yuav sau ib yam dab tsi xws li: "Nrhiav ib tug kws soj ntaum tib, raws li zoo raws li kev ntsuam xyuas, tswv yim, tsev neeg txhawb tswv yim, thiab ntau npaum li cas." Nyob rau lwm cov tes, koj muaj peev xwm piav me ntsis txog lub hom phiaj ntawm qhov chaw, yog hais tias tus feem ntau ntawm cov neeg tuaj saib yuav muaj tseeb uas lub tsev kawm ntawv los yog lub tuam txhab nyob rau hauv nqe lus nug. Nws yuav zoo li: "Moscow Lomonosov State University."

Yog hais tias koj qhov chaw muaj ib tug suab paj nruag los cov ntsiab lus video, whereas nyob rau hauv cov ntawv nyeem lus piav yuav tsum tau teev, uas yuav tsum downloaded ntawm koj phab. Muaj yuav tsum sau: "download movies thiab music rau dawb nyob rau hauv zoo zoo" los yog "free classic nrog ib tug niaj hnub twist - 128, 196, 320. Free".

Thaum sau ntawv qhov kev piav qhia, koj muaj peev xwm coj cov feem ntau "tus hluas" ib feem ntawm tsab xov xwm (rau cov neeg uas yog ib yam nkaus thiab tub nkeeg mus sau ib daim ad rau nws phau ntawv zaj). Nyob rau hauv txhua rooj plaub, nws yog ib qho tseem ceeb uas tus neeg siv tau txais cov ntaub ntawv uas xav kom mus nrhiav, thiab leej twg cog lus rau nws tias koj nyob nraum ntawm koj qhov chaw. Yuav kom kawm tau li cas los sau cov meta lossis hauj lwm, piv txwv yuav nco ntsoov los yog sau ntawv cia.

tsis siv neeg site tiam system

Yog hais tias koj tsim ib lub website siv cov constructor, ces tus meta tag hauj lwm rau ntawm qhov chaw yuav tsum tau nkag mus rau hauv lub tsim nyog teb nyob rau hauv lub editor. Nrog rau subtitles "H1", "title" thiab "keywords", qhov twg muaj ib tug cell nrog cov "hauj lwm" inscription. Raws li yog cov ntaub ntawv nrog rau lwm cov systems uas tsis siv neeg tsev qhov chaw, meta lossis piav qhia opencart yuav tsum tau nkag mus rau hauv ib tug qhia tshwj xeeb uas tseg rau hauv daim teb no.

Kev filling hauj lwm

Nws yog zoo dua tsis siv lub system ntawm tiam excerpts uas txiav ua hauj lwm nrog cov nplooj ntawv. Yog vim li cas? Nws yog tsis zoo li hais tias koj xav nyob rau hauv cov ntawv nyeem twv los ntawm lub tshuab, vim hais tias feem ntau ntawm cov tshuab siv rau thawj ob peb kab lus ntawm cov nplooj ntawv, thiab nws yog ices. Tsis yeej ib txwm thawj pawg lus captures lub essence ntawm cov ntaub ntawv uas koj yuav tsum muaj.

Lub meta keywords lossis yog txawv los ntawm kev piav

Nyob rau hauv sib piv rau qhov kev piav qhia, lub keywords - ib daim ntawv teev txog kev lus, tsim nyog rau qhov kev kawm ntawm koj cov nplooj ntawv. Txawm li cas los, keywords - kuj tsis yog tib yam raws li lub ntsiab nrhiav cav queries cov neeg siv - cov lus uas nkag mus rau hauv sab saum toj Google nrhiav bar, los yog Yandex. Txawm li cas los, hnub no, "Yandex" yuav luag tsis siv cov lus no nyob rau hauv lub qab muab tshawb queries. "Google", raws li tau teev los ntawm lawv cov neeg sawv cev, tsis them sai sai mus rau lawv. Tab sis lub advertising excerpt piav qhia yog ntau npaum li cas ib qho tseem ceeb - nws yog pom los ntawm cov neeg siv, thiab siv cov kev tshawb fawb cav crawlers. Yog li ntawd, tshwj xeeb mloog yuav tsum tau them mus rau lub ntsiab lus nug thiab meta hauj lwm tag. Yog hais tias, txawm li cas los, koj xav qhia kom meej rau keywords rau nplooj ntawv nyob rau koj qhov chaw, ces nyob rau hauv ib tug html-code txhua ntawm lawv yuav tsum sau meta lossis:

meta lub npe = "keywords" NTSIAB LUS = "nkag mus rau lo lus tseem ceeb rau peb lub website."

Raws li yog cov ntaub ntawv nrog rau lub tag hauj lwm, nws yog nyob rau hauv lub "lub taub hau" ntawm cov nplooj ntawv.

Ntsiab lus nug hauv kev tshawb engine "Yandex"

Zoo, yog koj ad fragment tam sim no nyob rau hauv ib tug xov tooj ntawm cov lo lus uas neeg siv ntaus rau hauv cov kev tshawb fawb bar. Rau "Yandex" txhais ntawm statistics thov tswv yim uas koj yuav tsum mus rau hauv lub website: http://wordstat.yandex.ru/. Yuav kom siv tau cov kev pab uas koj yuav tsum sau npe. Tom qab hais tias, lub bar rau saum cov nplooj ntawv, sau koj qhov kev pab los yog cov khoom. Piv txwv koj qhov chaw yog hais txog keeb kwm. Sau lo lus "keeb kwm." Raws li ib tug tshwm sim, peb pom ob tug kab: "qhov tseem ceeb nrhiav" thiab "tus xov tooj ntawm lub sij hawm rau ib lub hli." Piv txwv li, lo lus "keeb kwm hauv chav kawm ntawv" tab tom nrhiav rau ntau tshaj ib nrab ntawm ib lab lub sij hawm ib lub hlis. Ntawm cov ntau muab cov nqe lus peb yuav saib tau lub "zaj dabneeg kab", "ntshai heev zaj dab neeg", "American keeb kwm", "Keeb kwm ntawm Russia", "Download tau History", "Keeb kwm ntawm 6" thiab "5 zaj dabneeg." Nyob rau hauv tas li ntawd, Yandex Wordstat muaj peev xwm xaiv ib thaj av los yog tas rau cov uas yuav muaj tso tawm kom pom statistics. Nws yog heev yooj yim, vim hais tias qhov sib txawv cov khoom tej zaum yuav xav nyob rau hauv txawv xeev thiab lub zos cov txiv neej.

Yog hais tias qhov kev piav qhia-piav qhia rau siv ntau tshaj plaws nrov nrhiav queries, koj yuav ua tau koj qhov chaw tshwm sim nyob rau hauv thawj nplooj ntawv ntawm kev tshawb fawb xyaw. Ua li no, yuav tau ua ib - qhov no yog qhov tseem ceeb lub hom phiaj ntawm txhua txhua saytostroitelya.

tsim snippets

Raws li peb tau hais tias, peb yuav sib tham txog ib yam hauj lwm-ntawv nyeem. Bing search system, Yahoo! Google thiab tso zis rau hauv Internet neeg siv snippet, uas yog qhia nyob rau hauv lub meta tag hauj lwm. Tab sis "Yandex" tau txais ib tug me ntsis txawv. E. Yuav ua li cas koj sau nyob rau hauv lub tag excerpts yuav tsis tau qhia nyob rau hauv lub teb rau snippets nyob rau hauv cov kev tshawb fawb tau ntawm ib tug page. Yuav ua li cas mus kho tau nws? Cov ntawv nyeem ntawm no zaj yuav muaj teeb nyob rau hauv lub chaw ua hauj lwm ntawm lub webmaster "Yandex". Txawm li cas los, muaj pov thawj rau qhov uas peb yuav tsis cuam tshuam tej, raws li peb yuav tau nyiam, piv txwv li, tus naj npawb ntawm lub tsev so hnub qub. Yuav kom hloov qhov chaw nyob ntaub ntawv ntawm ib co tuam txhab uas muag los yog cov koom haum, yuav tsum tau sab laug mus rau ib tug tshwj xeeb daim ntawv thov. Nyob rau hauv feem ntau lwm yam mob, koj yuav ua li cas los customize koj ad fragment. Ntawm no yog cov tseem ceeb sib txawv yog nyob rau hauv lub txais nrhiav tau "Yandex". Yog vim li cas koj yuav tsum paub? Ib zaug ntxiv, dua, yog hais tias peb xav kom nyiam ntau dua cov neeg tuaj saib rau ntawm peb qhov chaw.

Yuav ua li cas tau peb kawm

Yog li ntawd, raws li peb tau pom, ib tug yuav kom sau nyob rau hauv lub meta tag hauj lwm rau ntawm qhov chaw. Piv txwv ntawm yuav ua li cas yuav ua rau nws, tau piav nyob rau hauv kom meej nyob rau hauv no tsab xov xwm. Nyob rau hauv tas li ntawd, peb muaj peev xwm paub dab tsi yog qhov txawv nyob rau hauv sau excerpts nrhiav cav "Yandex" thiab Google. Peb tau kawm, dab tsi li koj xav tau tus yuam sij kev thov los ntawm cov neeg siv thiab yuav ua li cas mus xaiv lawv, raws li tau zoo raws li qhov yuav luag tag nrho cov uselessness ntawm keywords. Siv tag nrho cov tswv yim muab nyob rau hauv no tsab xov xwm, koj yuav tsum tau mus cuag tiav kev vam meej, thiab muaj ntau dexterity koj qhov chaw yuav txawm coj qhov chaw nyob rau hauv sab saum toj kaum ntawm cov thawj tias cov neeg siv yuav pom lub ntiaj teb dav Web. Nco ntsoov ib yam: los txhawb ib qhov chaw ib zaug, nws yog ib qho tseem ceeb los mus txhim kho nws ntxiv lawm, thiaj li tsis mus poob rau hauv lub ntsuam xyuas dialed.